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Man sitting on a chair, gazing out a large window with mountains in the background.

DISCOVER

THE MADISON STORY

FROM OUR FAMILY TO YOURS

As a family-owned business, we believe that luxury is personal. Every piece we create reflects our family’s dedication to quality, sustainability, and care.

Professional portrait of a man in a white shirt, conveying confidence and approachability in a serene background.

GILAD LANG

When Gilad joined the family business, he wanted to take things further. Building on Charmaine’s vision, he introduced new collections that expanded our definition of luxury, combining style, innovation, and sustainability. His leadership brought fresh energy and helped us grow into a brand that offers not only comfort but also a refined, modern approach to eco-luxury.

Smiling older woman with silver hair wearing a white blouse, exuding warmth and happiness against a soft background.

CHARMAINE T. LANG

Charmaine realized that traditional luxury wasn’t living up to its promise. After staying in high-end hotels, she noticed the disconnect between what was offered and what guests truly deserved—luxury that was soft, comfortable, and kind to the planet. She knew we needed to do something different. That’s how we created linens that blend true comfort with sustainability, offering you luxury that feels as good as it looks.

Close-up of a hand picking fluffy cotton from a cotton plant, showcasing agriculture and natural fibers.

GREEN MANUFACTURING

SUSTAINABLY MADE

Our commitment to sustainability begins with how we craft our products. Partnering with a family-run factory in Brazil, we ensure that every piece is made using green manufacturing practices—reducing waste, using energy-efficient processes, and prioritizing fair labor standards. We care for the artisans who bring our vision to life by providing on-site healthcare, transportation, and profit-sharing. Sustainability is woven into everything we do—because true luxury should leave a positive impact.

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Close-up of Tuxedo Bath Bundle Gray made from eco-friendly Brazilian combed cotton, showcasing its soft texture.

ECO-LUXURY

THE FINER DETAILS

True luxury is about quality, craftsmanship, and sustainability. We set a new standard by creating linens that are not only beautifully designed but also crafted to last. This is luxury that goes beyond the surface—it’s about comfort that feels good and does good. Our eco-luxury linens blend thoughtful design with environmental responsibility, ensuring that every piece is soft, durable, and made with care for both you and the planet.